Opus Facilites Google Analytics Report - November 21

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Opus Facilities Ltd - Google Analytics report November 2021

thecreationlab.co.uk | 0800 644 7070

Sessions - Last month

This chart below shows the total trafc to your website in the last month (1st November - 30th November).

Sessions

3

2

1

0

Nov 1

Nov 4

Nov 7 Nov 10 Nov 13 Nov 16 Nov 19 Nov 22 Nov 25 Nov 28

Sessions - Broken down

These statistics show the activity from last month (1st November - 30th November).

Users 11

Avg. Session Duration 00:02:59

Bounce Rate 42.11%

Pageviews 61

Sessions 19

Pages / Session 3.21

Sessions - Key

Users: The amount of individual people who have been on to the website Average sessions duration: How long people averagely spend on your website Bounce rate: The percentage of people who instantly leave the website without interacting Pageviews: The total number of pages that have been viewed on the website Sessions: The total amount of visits on the website Pages/session: The average amount of pages someone views whilst on the website

www.thecreationlab.co.uk | 08006447070

Sessions by source

This chart below shows last month's sessions by source (where visitors came from between 1st November - 30th November).

Source

Sessions

1.

(direct)

9

2.

google

8

3.

t.co

1

4.

bing

1

1 - 4 / 4

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Percentage mix of trafc by source

Acquisition Channel

Sessions

8.3%

1.

Direct

11

2.

Organic Search

1

Direct Organic Search

1 - 2 / 2

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91.7%

www.thecreationlab.co.uk | 08006447070

Trafc per device This chart below shows the trafc per device for the last month (1st November - 30th November).

20%

desktop mobile

80%

Device statistics This chart below shows the device statistics for last month.

Device Category

Sessions

Bounce Rate

1.

desktop

16

43.75%

2.

mobile

3

33.33%

1 - 2 / 2

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www.thecreationlab.co.uk | 08006447070

1

18

Sessions - Last month total trafc

This chart below shows total trafc to the website in the last month (1st November - 30th November).

Country

Sessions

City

Sessions

1.

United Kingdom

18

1.

(not set)

9

2.

Brazil

1

2.

Herne Bay

3

3.

Colchester

2

4.

Itajai

1

5.

Dartford

1

6.

Hereford

1

7.

Rochester

1

8.

London

1

1 - 2 / 2

1 - 8 / 8

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www.thecreationlab.co.uk | 08006447070

Top landing pages

Note that the homepage is recorded as '/'.

Landing Page

Sessions

Bounce Rate

1.

/

6

16.67%

2.

/about

3

66.67%

3.

/case-studies

3

33.33%

4.

/services

2

50%

5.

/login

2

0%

6.

/blog

1

100%

7.

/services/refurbishments

1

100%

8.

/contact

1

100%

1 - 8 / 8

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Top exit pages

Note that the homepage is recorded as '/'.

Exit Page

Sessions

Bounce Rate

1.

/blog

4

25%

2.

/about

3

66.67%

3.

/contact

3

33.33%

4.

/

2

50%

5.

/services

2

50%

6.

/index.php?cID=362&ctask=check-o…

1

0%

7.

/blog/uk-and-renewable-energy

1

0%

8.

/case-studies

1

100%

1 - 10 / 10

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www.thecreationlab.co.uk | 08006447070

Website breakdown

Your statistics show that your website users have declined in the month of November, although you do have a great bounce rate and average sessions which means they stay on your webpages for a long time! One of the top performing pages is the blog page that we create monthly content for you on. Blogs are great for SEO as they have a wide lifespan and stay relevant for a long time. This is why we suggest blogs as an ongoing strategy so that they keep bringing you new trafc to your site! Ways you can potentially increase website users: - Updated keyword research and relevant keyword implementation - Infuencer outreach - Use email newsletters - PPC We can produce some new current SEO keyword research which we can implement on your site and therefore, increase your SEO. Your site is very user friendly on both mobile and desktop. We can denote from your analytics that your highest amount of trafc comes through desktop users, which is why updating your site would be a great idea! PPC is one of the quickest ways to generate trafc to your website. It's about targeting an audience based on the search terms they are using, by having an ad appear next to the search results that come up for selected 'AdWords'.

Social media breakdown

Even though social media posts don't have a direct impact on search rankings, they affect your search engine optimisation efforts in primarily three ways: Increased online visibility, increased brand recognition and longer content lifespan. We suggest targeting more users through continuing to post regularly to your social media channels, in order, to increase trafc to your website.

www.thecreationlab.co.uk | 08006447070

thecreationlab.co.uk

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