Quotax website - June Report

Sessions - Last month

This chart below shows total trafc to the website in the last month (1st June - 30th June).

Sessions

125

100

75

50

25

0

Jun 1

Jun 4

Jun 7 Jun 10 Jun 13 Jun 16 Jun 19 Jun 22 Jun 25 Jun 28

Sessions - Broken down

These statistics show the activity from last month (1st June - 30th June).

Users 2,016

Avg. Session Duration 00:01:03

Bounce Rate 71.18%

Pageviews 3,804

Sessions 2,339

Pages / Session 1.63

Sessions - Key

Users: The amount of individual people who have been on to the website Average sessions duration: How long people spend on your website on average Bounce rate: The percentage of people who instantly leave the website without interacting Pageviews: The total number of pages that have been viewed on the website Sessions: The total amount of visits on the website Pages/session: The average amount of pages someone views whilst on the website

www.thecreationlab.co.uk | 08006447070

Sessions by source

This chart below shows last months sessions by source (where visitor came from between 1st June - 30th June). Source Sessions 1. google 1,522 ▼

2.

(direct)

666

3.

bing

41

4.

baidu.com

28

5.

sogou

13

6.

london-taxi-insurance.co.uk

10

7.

m.facebook.com

9

8.

app.sendible.com

9

1 - 25 / 25 < >

Percentage mix of trafc by source

Acquisition Channel

Sessions

▼

10.5%

1.

Organic Search

1,305

2.

Direct

682

Organic Search Direct Paid Search others

3.

Paid Search

242

4.

Referral

49

29.7%

56.9%

1 - 6 / 6 < >

www.thecreationlab.co.uk | 08006447070

Trafc per device This chart below shows the trafc per device for the last month (1st June - 30th June).

mobile desktop tablet

42%

55.4%

Device statistics This chart below shows the device statistics for last month.

Device Category

Sessions

Bounce Rate

▼

1.

mobile

1,288

72.28%

2.

desktop

987

70.82%

3.

tablet

64

54.69%

1 - 3 / 3 < >

www.thecreationlab.co.uk | 08006447070

1

1,734

Sessions - Last month total trafc

This chart below shows total trafc to the website in the last month (1st June - 30th June).

Country

Sessions

City

Sessions

▼

▼

1.

United Kingdom

1,734

1.

London

742

2.

United States

141

2.

(not set)

423

3.

(not set)

133

3.

Ashburn

48

4.

Indonesia

87

4.

Birmingham

36

5.

China

71

5.

Manchester

33

6.

Ireland

25

6.

Glasgow

30

7.

France

22

7.

Boardman

28

8.

Canada

19

8.

Shanghai

23

1 - 42 / 42 < >

1 - 100 / 393 < >

www.thecreationlab.co.uk | 08006447070

Top landing pages

Note that the homepage is recorded as '/'.

Landing Page

Sessions

Bounce Rate

▼

1.

/

583

66.55%

2.

/hire-and-reward-insurance/

283

69.96%

3.

/minibus-insurance/short-term-mini…

167

41.32%

4.

/driving-licence-check/

161

80.12%

5.

/new-taxi-inspection-centres-addres…

89

84.27%

6.

/private-hire-insurance-taxi/

77

57.14%

7.

/london-taxi-insurance/

67

73.13%

8.

/short-term-private-hire-insurance/

50

58%

1 - 100 / 145 < >

Top exit pages

Note that the homepage is recorded as '/'.

Exit Page

Sessions

Bounce Rate

▼

1.

/

448

86.61%

2.

/hire-and-reward-insurance/

230

86.09%

3.

/driving-licence-check/

168

76.79%

4.

/thank-you/

100

12%

5.

/minibus-insurance/short-term-mini…

97

71.13%

6.

/new-taxi-inspection-centres-addres…

85

88.24%

7.

/london-taxi-insurance/

73

67.12%

8.

/private-hire-insurance-taxi/

69

63.77%

1 - 100 / 147 < >

www.thecreationlab.co.uk | 08006447070

Social media channels

The data below shows that the highest amount of website trafc, from social media channels, is from Facebook.

We would suggest increasing the number of posts to stay current and as regular as possible as this will help to continue to drive trafc to the website, with the links provided in social media posts.

Facebook

Linkedin

www.thecreationlab.co.uk | 08006447070

Twitter

Website breakdown

There has been an increase in people visiting your website - which is great! To increase the average session duration and reduce bounce rate, we would suggest thinking more about the customer journey and consider including videos on other pages or break up text with images. We could possibly discuss creating typography or animated video like Ascotts Group had previously, click here to see the video: www.ascotts.london. In addition, we would suggest considering paid advertising to drive more trafc to your site. PPC or display ads allow you to buy trafc with online ads. Paid ads are measurable and you can take advantage of the biggest trafc source – search engines. It also helps you to target a specifc audience and location. We can take care of this for you and conduct market research to identify the most successful paid strategy and make sure we target the right audience by using relevant keywords.

We have discussed a lot of new ideas in a previous meeting, so once implemented we can see if these ideas have the same outcome on your website trafc.

Social media breakdown

The audiences on Facebook, Twitter and Linkedin seem to be responding very positively to your social posts, with Facebook showing the highest amount of engagement this month.

To take your social media accounts to the next level, we suggest adding more visual content in the future across all platforms. For example, producing more posts in general and experimenting with animations and gifs can boost your social media engagement.

We would strongly suggest to continue investing in blogs. Blogs can increase trafc to your website signifcantly, through SEO and the promotion of social media.

www.thecreationlab.co.uk | 08006447070

Keyword rankings

This chart below shows your keyword positions on Google.

SEO

This chart below shows your SEO report.

www.thecreationlab.co.uk | 08006447070