KF Kitchens Google Analytics Report - November 21

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KF Kitchens - Google Analytics report November 21

thecreationlab.co.uk | 0800 644 7070

Sessions - Last month

This chart below shows total trafc to the website in the last month (1st November - 30th November).

Sessions

30

20

10

Nov 1 Nov 4 Nov 7 Nov 10 Nov 13 Nov 16 Nov 19 Nov 22 Nov 25 Nov 28 0

Sessions - Broken down

These statistics show the activity from last month (1st November - 30th November).

New Users 477

Avg. Session Duration 00:01:15

Bounce Rate 68.37%

Pageviews 1,037

Sessions 566

Pages / Session 1.83

Sessions - Key

Users: The amount of individual people who have been on to the website Average sessions duration: How long people averagely spend on your website Bounce rate: The percentage of people who instantly leave the website without interacting Pageviews: The total number of pages that have been viewed on the website Sessions: The total amount of visits on the website Pages/session: The average amount of pages someone views whilst on the website

www.thecreationlab.co.uk | 08006447070

Sessions by source

This chart below shows last month's sessions by source (where visitors came from between 1st November - 30th November).

Source

Sessions

1.

google

250

2.

(direct)

199

3.

servedby.ipromote.com

28

4.

pinterest.com

23

5.

m.facebook.com

13

6.

bing

12

7.

yahoo

9

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Percentage mix of trafc by source

Acquisition Channel

Sessions

8%

1.

Organic Search

262

7.8%

2.

Direct

192

Organic Search Direct Social others

3.

Social

42

48.6%

4.

Referral

40

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35.6%

www.thecreationlab.co.uk | 08006447070

Trafc per device This chart below shows the trafc per device for the last month (1st November - 30th November).

5.7%

desktop mobile tablet

38.8%

55.6%

Device statistics This chart below shows the device statistics for last month.

Device Category

Sessions

Bounce Rate

1.

desktop

300

71%

2.

mobile

221

65.61%

3.

tablet

45

64.44%

1 - 3 / 3

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www.thecreationlab.co.uk | 08006447070

1

375

Sessions - Last month total trafc

This chart below shows total trafc to the website in the last month (1st November - 30th November).

Country

Sessions

City

Sessions

1.

United Kingdom

375

1.

Plymouth

161

2.

United States

92

2.

(not set)

72

3.

India

52

3.

London

61

4.

Ireland

5

4.

Gurgaon

52

5.

Canada

5

5.

Ashburn

29

6.

(not set)

4

6.

Cofeyville

13

7.

Sweden

4

7.

Exeter

11

8.

France

4

8.

Torquay

10

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1 - 100 / 115

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www.thecreationlab.co.uk | 08006447070

Top landing pages

Note that the homepage is recorded as '/'.

Landing Page

Sessions

Bounce Rate

1.

/

304

53.95%

2.

/contact

34

97.06%

3.

/index.php/blog/how-do-you-brighte…

31

87.1%

4.

/customer-reviews

20

75%

5.

/?utm_channel=web&utm_ad=70950…

13

100%

6.

/privacy

13

100%

7.

/in-the-press

12

83.33%

8.

/?utm_channel=web&utm_ad=70950…

10

90%

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Top exit pages

Note that the homepage is recorded as '/'.

Exit Page

Sessions

Bounce Rate

1.

/

203

80.79%

2.

/contact

47

70.21%

3.

/customer-reviews

31

48.39%

4.

/index.php/blog/how-do-you-brighte…

31

87.1%

5.

/showroom-gallery

27

14.81%

6.

/showroom-gallery/virtual-tour

19

31.58%

7.

/kitchens/nolte

18

27.78%

8.

/just-a-little-extra

17

58.82%

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www.thecreationlab.co.uk | 08006447070

Facebook statistics for November

Page reach for November

Post statistics for November

www.thecreationlab.co.uk | 08006447070

Instagram statistics for November

Page reach for November

Post statistics for November

www.thecreationlab.co.uk | 08006447070

Social media breakdown

Even though social media does not have a direct impact on search rankings, they afect your search engine optimisation eforts in primarily three ways: Increased online visibility, increased brand recognition and longer content lifespan. We suggest targeting more users through continuing to post regularly to your social media channels, in order to increase trafc to your website. Your posts do incredibly well and gain a lot of impressions on a monthly basis. We suggest increasing the number of social posts in order to gain even more impression and reach. Animated and video content catches the eye and keeps users watching and reading your brand's message. It is known that GIFs and videos perform the best on all the social platforms because they hold attention and take more time to experience a complete interaction with a post. We suggest increasing the animated posts that you already have.

www.thecreationlab.co.uk | 08006447070

Website breakdown

In November, your website has had a lot of visitors. Website users have a great average session time and the site also has a good bounce rate this month, which means they people are not leaving your site and are staying on your webpages for a long time! However, lots of people are visiting your homepage but are leaving the individual pages quite quickly. We would suggest here putting more engaging content on each page to hold on to their attention. We suggest adding a video would be a good route to take here or a click-to-call button would be great so that the users make contact with you. Your blog pages are doing well also, so we suggest continuing to regularly upload to increase website trafc externally as well as already known users of your site. We can denote from your analytics that your highest amount of trafc this month comes from desktop users, closely followed by mobile - which is why we suggest posting more regularly on your social media to cater for those users.

www.thecreationlab.co.uk | 08006447070

thecreationlab.co.uk

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