Eltham Workwear - Google Analytics Report September 21

Eltham Workwear - Analytics report September 2021

thecreationlab.co.uk | 0800 644 7070

Sessions - Last month

This chart below shows total trafc to the website in the last month (1st September - 30th September).

Sessions

40

30

20

10

0

Sep 1

Sep 4

Sep 7 Sep 10 Sep 13 Sep 16 Sep 19 Sep 22 Sep 25 Sep 28

Sessions - Broken down

These statistics show the activity from last month (1st September - 30th September).

Users 362

Avg. Session Duration 00:02:14

Bounce Rate 57.29%

Pageviews 1,402

Sessions 480

Pages / Session 2.92

Sessions - Key

Users: The amount of individual people who have been on to the website Average sessions duration: How long people averagely spend on your website Bounce rate: The percentage of people who instantly leave the website without interacting Pageviews: The total number of pages that have been viewed on the website Sessions: The total amount of visits on the website Pages/session: The average amount of pages someone views whilst on the website

www.thecreationlab.co.uk | 08006447070

Sessions by source

This chart below shows last months sessions by source (where visitor came from between 1st September - 30th September).

Source

Sessions

▼

1.

google

249

2.

(direct)

89

3.

elthamwelding.com

74

4.

bing

25

5.

baidu

14

6.

facebook.com

6

7.

staging2.elthamwelding.com

6

8.

yahoo

5

1 - 15 / 15

< >

Percentage mix of trafc by source

Acquisition Channel

Sessions

▼

8.9%

1.

Organic Search

283

2.

Direct

87

Organic Search Direct Referral Social

21%

3.

Referral

37

4.

Social

7

1 - 4 / 4

< >

68.4%

www.thecreationlab.co.uk | 08006447070

Trafc per device This chart below shows the trafc per device for the last month (1st September - 30th September).

desktop mobile tablet

39.4%

57.4%

Device statistics This chart below shows the device statistics for last month.

Device Category

Sessions

Bounce Rate

▼

1.

desktop

307

59.93%

2.

mobile

161

52.17%

3.

tablet

12

58.33%

1 - 3 / 3

< >

www.thecreationlab.co.uk | 08006447070

1

260

Sessions - Last month total trafc

This chart below shows total trafc to the website in the last month (1st September - 30th September).

Country

Sessions

City

Sessions

▼

▼

1.

United Kingdom

260

1.

(not set)

104

2.

United States

60

2.

London

70

3.

Australia

23

3.

Crawley

20

4.

France

18

4.

Melbourne

18

5.

China

17

5.

Watford

16

6.

Netherlands

9

6.

Shanghai

11

7.

India

6

7.

Grays

6

8.

Canada

5

8.

Boardman

5

1 - 48 / 48

1 - 100 / 170

< >

< >

www.thecreationlab.co.uk | 08006447070

Top landing pages

Note that the homepage is recorded as '/'.

Landing Page

Sessions

Bounce Rate

▼

1.

/

196

30.61%

2.

/product-category/ppe-safety/

18

100%

3.

/product/esab-papr-replacement-ba…

10

90%

4.

/does-anti-radiation-clothing-actuall…

10

80%

5.

/contact-us/

9

88.89%

6.

/what-should-you-do-if-your-clothing…

8

100%

7.

/product/esab-papr-kit-bag/

8

50%

8.

/standards/astm-f1959-f1959m-12-…

8

75%

1 - 100 / 127

< >

Top exit pages

Note that the homepage is recorded as '/'.

Exit Page

Sessions

Bounce Rate

▼

1.

/

95

63.16%

2.

/product-category/ppe-safety/

18

100%

3.

/contact-us/

15

53.33%

4.

/does-anti-radiation-clothing-actuall…

11

72.73%

5.

/product/esab-papr-replacement-ba…

10

90%

6.

/what-should-you-do-if-your-clothing…

8

100%

7.

/standards/astm-f1959-f1959m-12-…

7

85.71%

8.

/product/esab-papr-kit-bag/

7

57.14%

1 - 100 / 197

< >

www.thecreationlab.co.uk | 08006447070

SEO/ Webpage results

www.thecreationlab.co.uk | 08006447070

www.thecreationlab.co.uk | 08006447070

www.thecreationlab.co.uk | 08006447070

www.thecreationlab.co.uk | 08006447070

www.thecreationlab.co.uk | 08006447070

www.thecreationlab.co.uk | 08006447070

Website breakdown

Since the start of September you have had an infux of users, with a great bounce rate and average sessions which means they stay on the site for a long time! One of the top performing pages is the blog page that we create monthly content for you on. Blogs are great for SEO as they have a wide lifespan and stay relevant for a long time. This is why we suggest blogs as a ongoing strategy so that they keep bringing you new trafc to your site! Your SEO results are great also! The site we have built for you includes all the correct alt tags and headers. One thing we have noticed is your keyword ranking is quite low. We can produce some new current SEO keyword research which we can implement on your site and therefore, improve your SEO. Your site is very user friendly on both mobile and desktop. We can denote from your analytics that your highest amount of trafc comes through desktop users.

www.thecreationlab.co.uk | 08006447070

Facebook statistics for September

LinkedIn statistics for September

www.thecreationlab.co.uk | 08006447070

Twitter statistics for September

www.thecreationlab.co.uk | 08006447070

Social media breakdown

Even though social media signals don't have a direct impact on search rankings, they afect your search engine optimisation eforts in primarily three ways: Increased online visibility, increased brand recognition and longer content lifespan. We suggest targeting more users through continuing to post regularly to your social media channels, in order, to increase trafc to your website. Your posts do incredibly well and gain a lot of impressions on a monthly basis. Specifcally your Twitter is gaining a lot of reach. We suggest increasing the number of social posts in order to gain even more impression and reach. Animated and video content catches the eye and keeps users watching and reading your brand's message. As known, GIFs and videos perform the best on all the social platforms because they stick attention and take more time to experience a complete interaction with a post. We suggest increasing the animated posts that you already have.

www.thecreationlab.co.uk | 08006447070

thecreationlab.co.uk